« Les histoires d'amour c'est comme les voyages en train Et quand j'vois tous ces voyageurs, parfois, j'aimerais en être un. »
Pitch proposal for the redesign of the SNCF Réseau website. In 2022, the group completely changed its identity, offering itself a strong and colorful direction. In this context, they saw the need for a comprehensive overhaul of the dedicated site, which involved a reorganization of information and a simplification of presentation. The challenge was to offer an online experience that gives access to a lot of content for each city regarding railroad ongoing work, without removing any part of the information. The site also had to comply with AAA standards.
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